Author Archive
Resurrection
By Danny Matharu at 8 August, 2021, 9:12 am
Right then, this is a commitment to myself to resurrect this blog. As I’ve mentioned in a previous post, time has flown. Looooads has happened over the past few years and as a result, I didn’t continue with this. I’m going to use it as my ‘Content Creation’ hub and include videos also, talking about […]
Read More >>Time Flies!
By Danny Matharu at 3 August, 2020, 3:17 pm
I haven’t a clue where the last 4 or 5 months have gone. Just before all ‘this’ kicked off in March, we had started helping our customers with their PPE. This quickly expanded into working with Local Authorities and many, many companies outside our current customer base. We quickly built up strong supply chains in […]
Read More >>8 years Ago!
By Danny Matharu at 27 March, 2019, 10:26 am
2 MARCH, 2011, 9:57 PM On opening this blog, I saw that this was the last post. OVER EIGHT YEARS AGO!! An unbelievable amount of ‘Business Water’ has passed under the bridge since then (as well as some huge Personal Stuff). I have been through a lot since then and it occurred to me that this […]
Read More >>How Would You Respond to an Email Like This?
By Danny Matharu at 2 March, 2011, 9:57 pm
I recently received this email below and really didn’t know how to respond. My gut reaction/reply is ‘Why should we meet up?’ As you can see in the email, there’s no reason for the meeting, although by the service they provide, I have an idea what they are wanting. The ‘YM’ reference is The Yorkshire […]
Read More >>Who You Really Are….
By Danny Matharu at 19 June, 2010, 4:32 pm
England 0 – 0 Algeria – World Cup 2010: Cape Town, South Africa Whilst in work on the Saturday (19/06) after the horrendous showing on the Friday night, I was looking through the reports from the game on the various football websites and came across this post from lesduffym in response to a BBC blog […]
Read More >>4Networking Bespoke Funded Seminars – July & August 2010
By Danny Matharu at 28 April, 2010, 9:59 am
Alongside large conferences involving many hundreds of delegates, we also deliver smaller events, aimed at a delivering a more bespoke message to the audience. Typically, there are approximately 30 delegates invited to these events. The purpose of these is to ask the delegates what they want covering relating to blockages they have in their businesses […]
Read More >>The Holy Grail Part IV: Cardinal Rules
By Danny Matharu at 13 January, 2010, 4:01 pm
When in Sales: Do: • find out what the customer wants and expects – LISTEN! • identify the key message you want to convey. This may change during the course of your conversation with the prospect • establish supporting points to anything you say and a logical reply to any objections/questions making sure that you […]
Read More >>The Holy Grail Part III: Objections, Objections, Objections
By Danny Matharu at 9 January, 2010, 2:10 pm
In you’re in sales (we ALL are), at some point, sooner rather than later you’re going to come up against objections. In my opinion, most objections are a buying signal and show that the prospect is interested in your ‘offering’. Here’s some that came up whilst selling DreamStart and how we ‘overcame’ them’. Again, this […]
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