Latest Articles

How to Double Your Customer Base in Four Weeks

By at 7 September, 2010, 10:38 pm

Do you need more customers?  Of course you do, and I have the answer….. Here are four proven techniques that can double your customer base in four short weeks simply by generating leads and converting them into valued customers: 1) Cultivate Your Raving Fans Raving fans are a tremendous source of new customers. If you […]

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Who You Really Are….

By at 19 June, 2010, 4:32 pm

England 0 – 0 Algeria – World Cup 2010: Cape Town, South Africa Whilst in work on the Saturday (19/06) after the horrendous showing on the Friday night, I was looking through the reports from the game on the various football websites and came across this post from lesduffym in response to a BBC blog […]

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Daft Things You Will Hear When Business Networking

By at 24 May, 2010, 9:15 am

I network all day long, it’s what I’ve always done, even before I knew what it was called. As well as the breakfast meets, lunch and evening, I meet people and talk to them all the time. Networkers look for opportunities for those they LIKE, KNOW & TRUST. Networkers don’t look out for people they […]

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4Networking Bespoke Funded Seminars – July & August 2010

By at 28 April, 2010, 9:59 am

Alongside large conferences involving many hundreds of delegates, we also deliver smaller events, aimed at a delivering a more bespoke message to the audience. Typically, there are approximately 30 delegates invited to these events. The purpose of these is to ask the delegates what they want covering relating to blockages they have in their businesses […]

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Top 10 Effective Influencing Skills

By at 26 March, 2010, 3:27 pm

1). Know your outcome Top class communicators know exactly what it is they want to achieve. Before your meeting think about your personal objectives and the win/win solution. Unless you know your list of objectives, how can you track if you are getting what you want? 2). Create a ‘Frame‘ Setting the scene to get […]

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Are entrepreneurs and SMEs set to embrace social media more than big business?

By at 17 March, 2010, 2:37 pm

I was on the train one Wednesday coming back from the RSA Social Media Surgeries in Sheffield. The session there really got me thinking. Are SMEs better set to adopt social media? Small and medium businesses tend to have the business owner as the main director and influencer in the business. Entrepreneurs and enterprising people […]

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The Holy Grail Part IV: Cardinal Rules

By at 13 January, 2010, 4:01 pm

When in Sales: Do: •    find out what the customer wants and expects – LISTEN! •    identify the key message you want to convey. This may change during the course of your conversation with the prospect •    establish supporting points to anything you say and a logical reply to any objections/questions making sure that you […]

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The Holy Grail Part III: Objections, Objections, Objections

By at 9 January, 2010, 2:10 pm

In you’re in sales (we ALL are), at some point, sooner rather than later you’re going to come up against objections. In my opinion, most objections are a buying signal and show that the prospect is interested in your ‘offering’. Here’s some that came up whilst selling DreamStart and how we ‘overcame’ them’. Again, this […]

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