Archive for August, 2009

60 Second Presentation Formula for Business Networking

By at 25 August, 2009, 6:24 pm

Most networking event nowadays include (to some) the dreaded ’60 Second Pitch’. This is a crucial aspect of making that ever-so-important first impression and hook with your audience. Here’s a short formula for success in 60 seconds: What do you want to do? The 60 second presentation for some is a daunting task. For others, […]

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The 3 R’s of Marketing

By at 21 August, 2009, 11:39 am

When invited to be a guest blogger for my chums at Hillrich I asked; “what would you like me to blog about?” The response was could I talk about the any number of things that companies do wrong in their marketing. Simple enough but my concern was that in my busy weeks I meet many […]

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It’s Not What You Know, It’s Who You Know

By at 12 August, 2009, 12:25 pm

This is a ‘phrase’ I’ve heard banded about quite a lot in business discussions. Usually, in my opinion, by people who use it as a reason as to why they’ve not got the customers they’d like. My take on this is:  “What you know, leads you to who you know.” —————————————————————————- If you enjoyed this […]

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Keeping Up With The Twitterati

By at 10 August, 2009, 10:00 pm

We all know the survival tips by now. The gurus, and veterans have reeled off clichés for months. To beat the recession we’re focusing on our core strengths. Cash is king – of course – but the long view still matters. We may alter our course but our goals will remain constant. It’s easy to […]

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